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Seven in 10 Americans plan to celebrate Halloween; demand for walking dead costumes skyrockets

Published 10/22/2011, West Central Tribune

Seven in 10 Americans plan to celebrate Halloween this year, according to a survey commissioned by the National Retail Federation. The survey conducted by BIGresearch found that 68.6 percent of those questioned have plans to celebrate Halloween, up from 63.8 percent last year and the most in the federation’s nine-year survey history.

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