Founder of Minnesota-based Aveda dies in Wisconsin
Published 02/16/2014, St. Paul Pioneer Press
OSCEOLA, Wis. - Horst Rechelbacher, founder of Minnesota-based Aveda Corp. and a pioneer in the now-mainstream sustainable health and beauty industry, died Saturday of pancreatic cancer at his home in Osceola, Wis. He was 72.Word count: 321
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