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Jeff Kolpack, Published June 13 2013

North Dakota State officially names Coleman as assistant men's basketball coach

FARGO – The three most important words in real estate – location, location, location – was one reason Freddy Coleman took an assistant men’s basketball coaching position at North Dakota State.

The other had to do with the three most important words in athletics.

“Recruiting, recruiting, recruiting,” Coleman said.

That will be one of the major responsibilities for Coleman, who was officially named to the position today. The former Bison player spent the last two years as an assistant at Concordia College, a first job that proved he could handle the day-to-day duties.

“He walks in the room and people know he’s there,” said Concordia head coach Rich Glas. “He’s willing to work hard at it, that’s the biggest thing. It’s time consuming. You have to be willing to get in the car and drive down the road or get on the phone and call, call, call.”

Coleman replaces Jason Kemp, who accepted a similar position at the University of Toledo (Ohio). He was part of a Concordia program that went from 7-18 in his first season to 18-8 and a semifinal berth in the Minnesota Intercollegiate Athletic Conference playoffs.

Known for his leadership as a Bison player, the fact he got into coaching is a surprise to no one. In fact, it didn’t take NDSU head coach Saul Phillips long to turn to Coleman after Kemp left.

Phillips and NDSU assistant Dave Richman are two reasons Coleman took the Bison job, he said.

“They are the two guys who told me I would be good in this profession and I should look into do it,” Coleman said. “That’s special for me. Another reason is this is my alma mater obviously and I’m walking into a good situation with guys who are good players.”

Most of those players will be seniors next year, veteran players who the 25-year-old Coleman helped mentor when he was an NDSU player. Coleman’s career spanned from 2007-11 including the 2009 NCAA tournament team.

“I played with these seniors and now I can look after them in a different way,” Coleman said. “All the dots made sense for me to make the move.”