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Cali Owings, Published June 01 2013

Bikers don pink to fight breast cancer

WEST FARGO – Area bikers will don pink and take to the road this Sunday for a motorcycle run supporting breast cancer awareness.

The sixth annual Tuff Enuf to Ride Pink motorcycle run aims to raise money for Women’s Way of Cass County, which provides free and low-cost breast cancer screenings and other services.

Riders will hit the road at 1 p.m., travel about 100 miles with three stops, and return to the Hilton Garden Inn in Fargo for live music, dinner and a silent auction.

Organizer Amanda Larson originally intended to create a snowmobile ride between Fargo and Grand Forks, after her mother-in-law was diagnosed with breast cancer.

Larson, who works in the motorcycle industry, instead decided a motorcycle run would have broader appeal, and registered about 45 bikes in the event’s first year.

Since then, Larson’s event has grown to 300 registered participants and this past year donated $10,500 to Women’s Way.

The proceeds go to a special Women’s Way fund that helps women pay for services and procedures on a case-by-case basis. It’s helpful for many clients who do not have health insurance, said Kristi Lee-Weyrauch, the program’s coordinator.

Many participants wear T-shirts bearing the names of women they know who have battled the disease.

“Those names mean something different to you when you have a name in your heart for the same cause,” said event host Lucy Black of Bob 95 FM. Black’s mother was diagnosed last year with breast cancer.

Her mother’s breast cancer now in remission, Black said opening up to other people affected by the disease “gives you strength to carry on and stay hopeful for those people in your life that you’re fighting for.”