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Wendy Reuer, Published December 13 2012

North Dakota Chamber of Commerce gets new name

FARGO – The North Dakota Chamber of Commerce is taking a cue from its past and changing its name to the Greater North Dakota Chamber.

The chamber was founded in 1924 as the Greater North Dakota Association,

The “Greater North Dakota” title is a nod to the chamber’s former moniker, said Chamber President Andy Peterson. The chamber announced its new name, along with a new logo and website, this week.

The association changed its name in 2004 to the North Dakota Chamber of Commerce, but its mission to create the strongest business climate in the nation remained the same.

Peterson told The Forum’s Editorial Board this week that the rebrand helps make clear the chamber’s position to be on the forefront of legislative issues concerning businesses statewide.

The Greater North Dakota Chamber’s new website will feature a section for posting policy and legislative information.

“Our members are able to use this information to make informed decisions for their businesses that will help them grow and be more profitable,” Peterson said.

He said the rebranding is meant to show a “more vibrant image” for the state chamber.

In addition to being an information leader, the goals of the rebrand include demonstrating a more vibrant and proactive image.

Peterson said the Greater North Dakota Chamber wants to be a leader in ensuring the state’s economy remains strong.

Nearly 1,100 North Dakota businesses of all sizes are members of the state chamber.

For more information and to view the new website, go to www.ndchamber.com.

Readers can reach Forum reporter Wendy Reuer at (701) 241-5530